Every successful licensed product begins long before it reaches store shelves. It starts with strong relationships, a shared vision and the ability to transform globally recognised entertainment brands into meaningful play experiences.

With this approach, Dulcop attended Milano Licensing Day, one of Italy's leading events for the licensing industry, where the company met with international licensors to strengthen existing partnerships while exploring new opportunities that could become part of the future Bubble World portfolio.

For more than sixty years, Dulcop has combined Italian manufacturing expertise with some of the world's most recognised entertainment brands. Licensing remains one of the company's key strategic assets, enabling retailers to offer collections inspired by the latest movies, TV series and global consumer trends.

Milano Licensing Day provides the ideal environment to exchange ideas, reinforce long-term relationships and identify new intellectual properties capable of supporting Dulcop’s future growth.

Alongside its participation in Milano Licensing Day, Dulcop also joined the Assogiocattoli Press Day Digital Edition, the online media platform available from 18 September to 30 December 2026.

Through this digital showcase, journalists and trade media will have access to press releases, product photography and editorial materials dedicated to the latest Bubble World collections, extending communication with the industry throughout the autumn and Christmas season.

For Dulcop, innovation also means continuously investing in partnerships that create new opportunities for retailers, licensors and consumers alike.